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DIGITAL MARKETING BOOTCAMP



Path Hacker Digital Marketing Bootcamp will provide a comprehensive overview of all areas of digital marketing, from the basics to advanced techniques. You'll learn about creating an effective digital marketing strategy using different sources and channels of marketing. We'll explore
website design search engine optimization (SEO), content marketing, pay-per-click (PPC) advertising, email marketing, social media marketing, resume preparation, job prospecting, and more. In addition to learning the fundamentals, you'll also understand how to use these platforms/ tools to create successful campaigns that drive measurable results.


You'll have access to hands-on activities and real-world case studies so you can apply your knowledge immediately with lectures tailored to online learning and real-world examples of real websites and projects. This digital marketing BootCamp will prepare you to take your skills to the next level. You'll leave this boot camp with a better understanding of digital marketing principles, ready to create more effective campaigns and strategies whether you're an entrepreneur looking to take your business online, an existing digital marketer looking for new techniques, or just starting your path toward digital marketing. This Digital Marketing Bootcamp will give you the tools you need to succeed.


What will I learn from this digital marketing Bootcamp?


Branding


You will learn the fundamentals of branding and how to develop a strong brand identity that will help you stand out from the competition. Learn how top companies and agencies are leveraging branding to build a unique brand identity for themself and attract more clients with USP (unique selling points). You will also get a branding template that you can use for your business and projects.



Website design


You will learn how to plan, design and optimize websites to create an engaging and effective user experience. Learn how to set up a website skeleton and hierarchy to help users navigate and find the necessary information. Find out what it takes to make a website attractive and easy to use, and discover strategies for developing user-friendly websites. You will walk out of the BootCamp with a fully optimized website and a sitemap to plan your future websites.



UX



Learn how to conduct a UX audit for your website, optimize it to provide users with the most polished experience, and help them go from a user to a customer. Understand how UX design affects conversions and learn how to optimize your website for better user engagement and retention.


Learning Digital Marketing Path Hackers

SEO


Learn how SEO can help your website be better optimized for search engine results. Learn the fundamentals of keyword research, on-page optimization, link building, XML sitemap, page speed optimization, technical optimization, learn how to use SEO tools, search console, and more. Find out how to make sure your website content is optimized for the best chances of ranking in SERPs.



Analytics


Learn how to use analytics to track user behavior and measure your website’s success. Understand what metrics you should be tracking, how to interpret data correctly, and what insights you can gain from analytics. Learn to understand and leverage data to target and optimize your messaging for the right audience with the ultimate goal of user conversions.


Content


Learn how to create content that is engaging and effective for your audience. Discover how to layout, plan, and optimize your content for SEO, blogs, sales copy, and press release. Learn how to develop an editorial calendar, find topics for content creation, and more. These content tactics will ensure that your content resonates with users, help them find the correct information they came looking for, and help convert them into customers.



PPC



Learn the basics of pay-per-click advertising and how to design campaigns that will generate meaningful results. Understand the fundamentals of structuring an effective PPC campaign, setting proper ad structure, setting up ad groups, setting budgets, managing bidding, creating compelling ad copy, setting up the right remarketing campaigns, tracking clicks, impressions, CTR, conversions, UTM tracking and more to create educated decision to maximize your PPC ROAS. You will be shown how to build and optimize campaigns step by step.


Digital Marketing Job Path Hackers
Learning Digital Marketing Path Hackers

Social media marketing


Learn the basics of social media marketing and how to create engaging campaigns for top platforms such as Facebook, Instagram, Twitter, LinkedIn, etc. Understand how to use Facebook ads manager and analytics to track user behavior on your posts, create compelling visual content that resonates with users, engage with followers, and create meaningful relationships that will help you build your brand presence on social media. Learn how to leverage social media to re-market to audiences and increase conversions.


Email marketing


Learn how to create effective email marketing campaigns that speak directly to the user’s needs. Understand how to write copy and design emails, segment audiences, create personalized messages, and use A/B testing to get results. Learn strategies for optimizing your emails for better open rates and click-through rates and discover tactics for leveraging email automation in re-marketing campaigns.


CRM


Learn how to use CRM platforms such as Salesforce, Hubspot, etc. to better understand customers and track their behavior. Understand how to use customer data to personalize messages, establish customer relationships, send automated marketing emails, create segmented target audiences for campaigns, and measure success. Learn how to segment users based on behavior and interaction to create the best possible customer experience.



E-commerce

Learn how to build and optimize an e-commerce website. Understand the best practices for creating an effective product page, checkout process, shipping options, and payment methods. Discover strategies to increase conversions such as upselling/cross-selling techniques, coupons/discounts, and the use of customer reviews.



Resume Preparation


Learn which keywords and types of content in your resume help you land your dream job. Understand the key elements of a strong resume, including layout and formatting, skill sets, experience section, and action words/phrases. Learn about personal branding and how to ensure that you make a lasting impression on potential employers.



Job Prospecting


Learn best practices for job prospecting and reaching out to employers. Understand the different channels available for finding jobs, such as networking, online job boards, recruiting firms, social media, etc. Discover strategies for connecting with potential employers and building relationships that will help you land your dream job.



Generating Experience


Throughout the BootCamp, you will be working on projects to generate real-world experience. This will help you build the skills necessary to stand out in the job market. You will have opportunities to work on content creation, SEO/PPC campaigns, social media marketing, email marketing, and CRM projects. These projects will give you the real-world experience employers are looking for and help you take your professional career to the next level.

Digital Marketing Experience Path Hackers
Digital Marketing Students Path Hackers

Our Affordable Program for Digital Marketing Success


At Path Hackers, we believe that everyone should have a chance to learn digital marketing. That’s why we offer a Bootcamp program designed to get you career-ready in digital marketing, no matter your budget. Our experienced instructors have years of industry knowledge and work for top marketing agencies. We will help you learn the skills you need to become successful in the digital marketing industry and start learning from the best in the business.



Unbeatable Price


While there are many digital marketing boot camps in the market, all of them are very expensive and don't provide the same value as ours. Our digital marketing BootCamp starts at $199 per month. Our goal is to make digital marketing education accessible to everyone and help you achieve your goals. That is why our price is extremely low when compared to all other options in the market.



Our Promise


After completing our BootCamp program, we promise you will learn the necessary skills to succeed in the digital marketing industry. We understand that learning a new skill can be daunting, but we provide a supportive environment where you can ask questions and gain real-world experience to help you land a job in the field. We guarantee that if you finish the program, you will have all the skills needed to succeed. We also have a robust support community to help guide you when in doubt. Your success is our success and we are dedicated to helping you reach your goals.



Features:



Curriculum:


Our digital marketing boot camp provides an expansive range of courses covering the best practices for SEO, PPC, Social Media, Web Design and Development, Analytics, Email Marketing, Content Writing, and more. Students can access video lessons from industry experts, interactive webinars with Q&A sessions, and hands-on labs to better grasp the material.



Flexible Learning:


With Path Hackers BootCamp, you can learn at your own pace. You don't need to worry about missing any class timings or being stuck in a particular location; our online platform allows you to study anywhere and anytime. Additionally, our support team is available 24/7 to assist you with any queries or issues related to the program.



Affordable Program:


We understand that not everyone has the means to pay the high cost associated with traditional digital marketing courses, which is why Path Hackers BootCamp offers an affordable yet comprehensive program that can be accessed at any tome for just $199 per month.



Benefits:



Career Readiness:


Our boot camp prepares students for successful careers in digital marketing by providing them with the necessary skillsets and knowledge needed for success in this field. With our digital marketing program guidance and support from experienced industry professionals, students will be ready to take on their next challenge – starting their own business or joining a top-notch company - in no time!



Comprehensive Support:


From day one at Path Hackers BootCamp until graduation day, we provide full support for our students every step of their journey - through one-on-one mentoring sessions when needed with our instructors and personalized feedback on homework assignments & projects as well as networking opportunities amongst other likeminded peers within the program’s community forums.



Affordable Education:



Unlike many traditional digital marketing courses that often come with hefty price tags attached – Path Hackers Digital Marketing Bootcamp BootCamp allows anyone from all walks of life access to quality education without breaking the bank! Our flexible payment options make studying accessible for everyone!


Path Hackers provides an innovative and comprehensive online digital marketing BootCamp that offers the necessary skills and knowledge to pursue a successful career in this field. Our curriculum covers search engine optimization, search engine marketing, digital advertising, google analytics, and more - delivered through video lessons from industry experts, interactive webinars with Q&A sessions, and hands-on labs. With flexible learning options and affordable pricing, Path Hackers BootCamp is ideal for anyone looking to break into digital marketing and boost their career. Our unique digital marketing strategies and career coaching/career services in conjunction with real-world projects, will help you quickly break into the digital marketing landscape.


Join us today, with one of the best digital marketing bootcamps, and get ready to take on challenges in the ever-evolving digital marketing landscape!

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